According to the recent inputs from the internet experts, in the
coming time, the SEO firms won’t have much
to do to enhance the online
visibility of websites as most of these tasks have been taken up by the search
engines. Now it is almost in the hands of the website design experts of Perth for how to make a website “search
engine friendly”. If you have always dreamt of owning such a website, here are
a few simple guidelines for you on how to make your website search engines’
favorite:
Keywords placement
It is essentially important to find out the most searched keywords
in relation with your business and product you offer. The use of wrong keywords
is a big concern with many websites hampering their online visibility. These
should be positioned at the right place on the web pages.
Site navigation
It is a wide area including various factors that make your website
easily traversable. All the links and buttons should be text based to avoid
ambiguity. Flash animations take greater time to load and are not supported by
all applications so these should be avoided.
Make use of sitemaps
Sitemaps assist the search engines in finding information about
the URLs available on a website for crawling. Without the use of sitemaps, the
search engine may miss out on certain pages of the website. Thus, for websites
such as ecommerce portals containing a variety of images and making frequent
changes on the websites, it is very important to use sitemaps.
Get a descriptive URL
Your website’s URL is the first indicator of what your business
deals in. If the URL contains the keyword, the reader can very easily relate it
to the kind of products and services you provide. Search engine exploration is
all about time. A fraction of second can make all the difference to your online
existence and visibility.